DESCRIPTION
As Siklu’s Head of Marketing you will:
- Report to Siklu’s CEO
- Lead the inbound and outbound marketing strategy and team
- Be responsible for the department’s day2day smooth operations, including managing team performance and development, strategic initiatives and campaigns, budget, procedures and driving marketing calendar content
- Drive marketing programs, decisions and investments and ensure that they are analytically based on business intelligence; communicate results, monitor performance and optimize on an ongoing basis to deliver high ROI
- Closely partner with sales, BD and PLM to enhance and align efforts, guide and support initiatives and deliver against pipeline targets
- Lead channel marketing and strategic partnerships efforts
- Drive PR and media relations activities
- Based in HQ Israel
REQUIREMENTS
- 10+ years of B2B marketing experience, preferably from product/hardware/communication organizations
- Mother tongue level English speaker with excellent verbal and written communication skills – A Must
- Strategic yet comfortable handling detailed day2day operations when needed to develop multi-channel marketing campaigns
- Highly data-driven and empathetic executive with a proven track record of delivering programs that help achieve overall company goals
- Strong digital, branding and storytelling background
- Experience in building, mentoring and coaching high performing marketing teams and establishing cross functional, collaborative relationships with strategic partners and sales leadership
- Excellent problem solving, planning and execution skills with an eye for details
- Able to work independently & autonomously, focusing on key outcomes amidst competing priorities & tight deadlines
- Bachelor’s degree in a related field is mandatory, Master’s is preferred
- Open to travel (post COVID) on a quarterly basis